The Pakistan Cricket Board (PCB) has recently taken a big step towards the development of women’s cricket by announcing a partnership with Uber for the development of girls’ cricket at school level across the country through its Cric4Us Programme.
Cric4Us Programme is a women’s cricket development project launched under the flagship of Women Cricket Vision 2022, which focuses on the growth of the sport in schools to provide a proper pathway to reach emerging and national teams. This is a six-month partnership, which will benefit more than 1,500 players through collaboration with schools and colleges in 14 cities namely Abbottabad, Bahawalpur, Charsadda, Haripur, Islamabad, Karachi, Lahore, Mardan, Multan, Muzaffargarh, Nowshera, Peshawar, Quetta, and Rawalpindi.
Under this program, clothing and training accessories will be provided to 850 children and cricket related equipment will be provided to 50 schools. Then it plans to select a minimum four schools in every city. It also prioritizes women coaches and mentors, around 50 school sports staff will go under training. Twenty-five pitches will be developed in schools across five zones.
PCB Chief Executive Wasim Khan said: “For the promotion of women and girls cricket and the enhancement of the player pool, it is imperative that women cricket is developed at the school level. The PCB has been undertaking many initiatives through its Cric4Us Programme and plans to exhaust all avenues to provide better opportunities for girls to take up the sport and to see it as a viable profession at a later stage.”
GM Uber Saad Naveed Pall said: “Our goal is to not only tell stories of empowered women but to create an ecosystem that enables aspiring women cricketers. We are excited about this partnership with the PCB to provide opportunities to young girls who will go on to challenge the status quo by becoming change agents of the future.”
This directly initiates grass-root development and motivates the society to look up to sports with no gender biases. The children under training will be having regular practices so as they are at the utmost development momentum with tournaments scheduled on a regular basis to implement and learn new skills on the field.
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