Himalaya Wellness, India’s No.1 face wash brand, continues its commitment to empowering young girls through sport with the on-ground execution of the 1derwoman initiative in Mumbai, in collaboration with Female Cricket. The initiative came alive through a one-day grassroots cricket tournament for Under-15 girls, designed to inspire confidence, ambition, and leadership through real-world experiences.
Building on the vision of the 1derwoman Project—which encourages young girls to rise above challenges and aspire to be #1 in their chosen fields—the tournament created a meaningful bridge between aspiration and opportunity. Over 200 registrations were received from cricket academies and schools across Mumbai, from which 25 talented girls were shortlisted to compete in a five-team tournament.
The event was part of Himalaya’s larger 1derwoman Academy initiative, unveiled in line with National Girl Child Day. The Academy is a conversation-led, interactive platform designed to bring mentorship closer to aspiring young cricketers, offering learning, confidence-building guidance, and scholarship opportunities through direct engagement with the RCB Women’s team.
Speaking on the initiative, Rajesh Krishnamurthy, Business Director – Consumer Products Division, Himalaya Wellness Company, said, “At Himalaya, our approach is anchored in building purposeful initiatives that deliver measurable impact. The 1derwoman Academy and on-ground initiatives like this tournament reflect our commitment to moving beyond inspiration to action, creating structured pathways for learning, confidence, and long-term growth for young girls.”
The Mumbai tournament followed a round-robin format, culminating in a closely contested final between the top two teams. The winning team was awarded a three-year cricket training scholarship, while the runners-up received full cricket kits, reinforcing the initiative’s focus on long-term support at the grassroots level.
Highlighting the intent behind the initiative, Ragini Hariharan, Marketing Director – Beauty & Personal Care, Himalaya Wellness, said, “1derwoman was created to ensure young girls don’t just admire role models from afar, but feel supported in their own journeys. By combining technology with on-ground experiences, we are making mentorship and encouragement more accessible, relatable, and impactful.”
Taking the experience a step further, the shortlisted participants were given the opportunity to meet players from the Royal Challengers Bengaluru (RCB) Women’s team, transforming inspiration into a powerful real-world moment of connection. The interaction reinforced the belief that dreams are achievable with the right guidance and support.
Female Cricket, the world’s first dedicated platform for women’s cricket, executed the on-ground tournament, managing talent sourcing, operations, and event execution. Founded in 2016 by Vishal Yadav, Female Cricket has been at the forefront of promoting women’s cricket globally by sharing stories, milestones, and opportunities while nurturing the next generation of players through content and grassroots initiatives.
At a time when women’s cricket continues to capture national attention, initiatives like 1derwoman ensure that young girls do not merely watch the game evolve but actively participate in shaping its future. Through a blend of digital mentorship and on-ground action, Himalaya Wellness and its partners are helping young girls take confident steps toward their dreams.
To register, visit: https://onederwoman.onrender.com/chat
Visit website to learn more: https://onederwoman.onrender.com/
About Himalaya Wellness Company:
In 1930, a young visionary by the name of Mr. M. Manal foresaw the benefits of herbal remedies while riding through the forests surrounding Dehradun. After diligently researching the science of the traditional field of Ayurveda, he decided to dedicate his life to creating products that would improve millions of lives across the world. Today, with a history spanning nine decades in herbal research, Himalaya is a brand that cares about not only enriching people’s lives but also the environment. With a ‘head-to-heel’ range of products, Himalaya aims to provide a holistic solution to everyday ailments.
Seeped in a legacy of researching Nature, Himalaya has successfully harnessed the science of Ayurveda through cutting-edge research to become a brand that is safe, gentle, and trustworthy. For more information, please visit: https://himalayawellness.in/
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